Green Key South Africa brochure May 2019
WHY CHOOSE GREEN KEY?
Green Key aims to increase the use of environmentally friendly and sustainable methods of operation and technology in tourism establishments, thereby reducing the overall pressure on resources. Green Key also aims to raise awareness and cultivate behavioural changes in guests, staff and suppliers at individual establishments in the hospitality and tourism industry.
Joining the Green Key programme offers establishments many benefits:
Green Key provides an active response to the increasing expectation by consumers that tourism establishments are actively working towards achieving sustainability. The programme helps tourism establishments strive for sustainability in a structured way. Participation in the programme contributes to reduced running costs at tourism establishments through, for example, lower energy and water consumption. The establishment’s sustainability efforts are recognised by an independent non-profit organisation. Green Key has collaborative agreements with several online booking companies, including Expedia and BookDifferent.com (an online booking website that uses hotel data from Booking.com). People using these online booking websites will be able to select environmentally friendly accommodation from highly ranked certification systems and eco-labels such as Green Key , helping them to travel more sustainably.
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